And while it might seem simple enoughtequila, sparkling water. It was the authenticity of the story behind Ranch Hand Supply Company LLC, which does business as Ranch Rider Spirits Co., that beckoned him, Scarborough said. Discover how your business can benefit from Assembled Brand’s simple and streamlined process. Ranch Rider Spirits, the brand behind the first canned Ranch Water, has made the cult-favorite cocktail something of a phenomenon. joins a portfolio at Assembled Brands that includes high-profile food and beverage brands such as BetterBooch, Juneshine, Obvious Wines and Wandering Bear, along with other consumer brands like QALO, Buffy, William Murray Golf, and Kid Made Modern, among others.Īssembled Brands was founded on a desire to help growing brands finance their growth through revolving lines of credit supported by inventory, receivables and purchase orders.ĭon’t give your equity away like you would with traditional venture debt.
Working with Assembled Brands is an exciting partnership for us as we continue to scale and expand,” said Quentin Cantu, Co-Founder of Ranch Rider. The company's products include reposado tequila, sparkling water, and fresh-squeezed lime juice, providing customers with gluten-free and low-calorie drinks. “Even though we’ve grown to be the #1 selling RTD throughout Texas in under a year, big banks aren’t necessarily willing to take a chance on a business like ours. Manufacturer of beverages intended to provide flavored drinks. “It’s tough to stand out in the canned spirits space, but with their unique product and strong social presence, Ranch Rider has achieved that.”
“From the get go we were impressed by Ranch Riders’ growth curve and strong market penetration,” said Michael Lipkin, President and COO of Assembled Brands. Since launching their brand in 2020, the duo Quentin Cantu and Brian Murphy, have been committed to providing their health-conscious customer base a cocktail that wasn’t loaded with sugar or artificial sweeteners.